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Edit begins fresh Dynamics 365 Marketing journey with Microsoft
Edit has joined Microsoft as an official agency launch partner for the new Customer Journey Orchestration (CJO) capabilities, which are now available for the Microsoft Dynamics 365 Marketing platform. The partnership will help clients transform and expand their customer experiences, while Microsoft’s existing product will improve through Edit Kin + Carta’s expertise. Additionally, Edit Kin…
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IAB: Per-Advertiser CTV Spend Leapt 22% In 2020, 35% Expect To Increase CTV This Year
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IAB: Per-Advertiser CTV Spend Leapt 22% In 2020, 35% Expect To Increase CTV This Year
This year, video buyers say they will spend 56% of their total video budgets on digital video (desktop, mobile, CTV), significantly surpassing linear TV’s share of 41%.