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5 business lessons to learn from high-profile corporate failures
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How 14 agencies are helping clients gain an edge this holiday season
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Self-serve or managed services for programmatic buying – the pros and cons
By Christian Jones, SVP, Marketing & Client Development, Hawthorne Advertising The Draw of Self-Serve Platforms There’s no denying the allure of self-serve programmatic platforms. Designed for the savvy marketer, these platforms offer the promise of complete control and the joy of hands-on media buying. They especially resonate with those who have specialized in-house teams to…
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8 keys to successfully onboarding new team members
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MarTech360 interview with Jessica Hawthorne-Castro, CEO at Hawthorne Advertising
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