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Concepts Video Productions: “Deadly Scorpion” for Drug Free NJ
Up until now, Creative Director Collette Liantonio thought the most challenging animal to film was the cat. Cats don’t listen! But then our company was challenged to brainstorm an original concept for the 2023 anti-opioid campaign for Partnership for Drug Free NJ. What is the most terrifying, venom filled creature that is the perfect metaphor for…
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Importance of Including Video in Your 2023 Budget
With 2023 right around the corner, it’s time to plan your company’s marketing budget for the new year. Video content in your marketing plan is more important than ever as it can drastically improve your company’s brand awareness, engagement, and sales! Professional video content sets your company apart by helping you to share information in…
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Concepts TV Is Ready For Takeoff!
Whether you’re looking to create a digital campaign for a great product or a commercial for the next hot tourist location, Concepts TV is ready for takeoff! The Concepts TV team most recently traveled to India to produce a video presentation for The Kripalu Girls School and raised funds as an effort to break the cycle…
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SCRIPT OR STORYBOARD?
I am a seasoned commercial TV copywriter with thousands of scripts to my credit. I am also a fervent believer that a well written script is a crucial element necessary when creating TV commercials. However, the saying, “a picture is worth a thousand words,” is very true. No matter how well written a script may…
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Top 20 Best Super Bowl Commercials of 2022
Another year, another Super Bowl, and another review of the Super Bowl commercials. The Super Bowl is no longer just a football match. It’s a festival with amazing commercials that have become an event on their own. As a matter of fact, some people watch the super bowl solely for the commercials! So, whether you want…
