Tag: influencers

  • The Convergence of Digital Marketing & TV

    Video and digital marketing has exploded over the past few years. As brands attempt to reach various demographics, video advertising on all video platforms is key to sales. It’s critical for your company to create video assets that perform well on all social media platforms. In the digital world, peers’ recommendations are trusted more than celebrities; user generated testimonials have proven to be extremely effective.    Consumers identify with the real users. User generated testimonials give the consumer honest, unfiltered feedback from peers who share personal experiences and opinions.  The challenge is to create professional video content with a limited budget. If you’re a brand that markets primarily on digital platforms and are planning for a future TV campaign, you may already have great content for a successful TV commercial. User generated content and social media testimonials often convert into perfect assets when launching a TV commercial. Using these sound bites and/or visuals alongside professional video content will add compelling credibility for your audience.  Seamlessly blending these video assets is not an easy task to do. It’s important to have the right team of video producers who understand the requirements of the individual platforms to produce your digital marketing needs.   www.conceptstv.com | 973-331-1500 | jonc@conceptstv.com Concepts Video Productions | 90 East Halsey Road, Suite 105, Parsippany, NJ 07054

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  • Multi-Camera Shoots to the Masses

    Dish Network, previously known for satellite TV, is catching up with the times. In fact, they seem to be trending in the world of online video. While television stations used to be the norm for content consumption, the masses are now turning to the world of online video on YouTube and Facebook. According to Phys.org, […] The post Multi-Camera Shoots to the Masses appeared first on Concepts TV.

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  • Multi-Camera Shoots to the Masses

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  • Great Ideas > Big Budgets

    Television marketers have long relied on a large media spend to get their products in front of the masses. With the advent of social media and online video, brands no longer have to fork over massive amounts of money to be seen. Now, inventors and smaller players have a chance to perform in the mass […] The post Great Ideas > Big Budgets appeared first on Concepts TV.

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  • Great Ideas > Big Budgets

    This post was originally published on this site

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