Tag: Media Insights

  • Going Over the Top: The State of Streaming

    Going Over the Top: The State of Streaming

    Nielsen estimates that streaming service viewing is up 18% year over year, largely attributable to Covid. Consumer behavior shifted so much, Nielsen realized that there was a need for uniform… The post Going Over the Top: The State of Streaming appeared first on DirectAvenue.

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  • 2020 Lessons Learned: It is all about adaptability

    2020 Lessons Learned: It is all about adaptability

    2020 was the most challenging year many of us have ever experienced in our careers and our lives in general. Amidst the pandemic, unemployment, and economic collapse, it isn’t always easy… The post 2020 Lessons Learned: It is all about adaptability appeared first on DirectAvenue.

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