Tag: Taco Bell

  • McDonald’s sells Dynamic Yield to Mastercard

    McDonald’s sells Dynamic Yield to Mastercard

    McDonald’s has sold its personalization platform and decision engine Dynamic Yield to Mastercard, following an announcement by both companies late last month. Dynamic Yield, which was purchased by the fast food chain in 2019, continues to support over 400 brands in retail, finance, and other industries, as well as at other restaurants.McDonald’s purchased Dynamic Yield…

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