Tag: third-party cookies

  • 2022 Predictions: Data strategy and privacy

    2022 Predictions: Data strategy and privacy

    In the year ahead, successful marketers will be using data to initiate more communications while respecting consumers’ privacy. In many cases, one of the most important messages the brand will be communicating is how they are honoring a commitment to privacy.If a message is of real value to a consumer, however, it will be easy…

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