Tag: travel marketing

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Tourism Ireland bets on marketing partnership with IMAX producer to bring back tourism

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Jan 11, 2022

This February, Tourism Ireland is teaming up with a new IMAX documentary about Ireland to welcome travelers back after the enduring travel slump from the Covid-19 pandemic. But ensuring the partnership is successful has called for a lot more than Irish luck, it’s taken a sophisticated mix of integrated marketing and data management.Launching Ireland on…
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