‘A hot commodity’: Why CTV is political advertising’s new favorite channel
This post was originally published on this siteIt wasn’t that long ago — the election cycle of 2016 — when the majority of political advertising…
Lexus is betting on e-sports and CTV to reach the next generation of luxury vehicle buyers
This post was originally published on this siteWhen you think about what type of person drives a Lexus, Gen Z…
TV or CTV… That Is Not the Question
This post was originally published on this siteVideo is everywhere and it’s easy to see why. Combining sight, sound and…
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Filming Safely During a Pandemic
Shooting commercials during the current crisis is challenging. Large camera crews, talent and production teams are unable to assemble. However, there are…
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Halloween Tricks & Treats!
With Halloween right around the corner, you may be preparing to host a spooktacular Halloween party. Hosting a party can be a lot of work.…