The Convergence of Digital Marketing & TV
Video and digital marketing has exploded over the past few years. As brands attempt to reach various demographics, video advertising on all video platforms is key to sales. It’s critical for…
Video and digital marketing has exploded over the past few years. As brands attempt to reach various demographics, video advertising on all video platforms is key to sales. It’s critical for…
3 Min Read When Benjamin Franklin said nothing is certain in life except death and taxes, he forgot to add inflation in the mix, too. Everyone has felt the pinch—and…
Sometimes, an ad campaign just doesn’t land quite right with the target audience. Although you may have done your research and informed your strategy with data, for whatever reason, your…
“Cord cutting isn’t just a trend, it’s the meta. There’s a major opportunity for brands on streaming television – which is not up for debate anymore,” explained MNTN Director of…
The digital advertising industry at large has lauded Connected TV’s revenue generating power (I mean, have you read the headlines in the news lately?), but one subset of advertisers don’t…