• How To Leverage Customer Testimonials And Create Brand Advocates

    How To Leverage Customer Testimonials And Create Brand Advocates

    Customer testimonials have long been considered some of the most useful raw marketing materials around. And with the overwhelming number of channels used to reach consumers today, the candid words of satisfied customers often carry more weight than a brand’s own claims or even those of an influencer. Marketers can make the most of testimonials…

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  • 16 Smart Marketing Approaches To Build Brand Recognition

    16 Smart Marketing Approaches To Build Brand Recognition

    If people don’t know about your brand or what it has to offer, your business won’t be able to grow and thrive. With so many channels available to help companies reach potential customers these days, though, it can be challenging to figure out the best way to create brand recognition. Distributing key information through social…

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