• Webinar: The Loyalty Paradox: How to create connected experiences

    The relationship consumers have with brands is changed for good. The plethora of choice, access to honest feedback and the revolving door of discounts and offers, means that conventional loyalty schemes cannot exist in isolation. In 2021 is the experience that consumers receive that create the drivers to keep a customer’s purchasing habitual. But what…

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  • Advancing Altruism: Using Data to Help Non-Profits Thrive

    The last 18 months have been a particularly challenging time for charities. Traditional revenue streams – everything from cake sales to sponsored runs, have been put on hold.   But even without Covid-19 the donor landscape is changing, traditional methods of fundraising no longer have the same reach, and donor’s expectations are greater than ever.  A Microsoft…

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  • Round Pegs and Square Holes: A Reflection on Becoming a Better Partner

    Ollie Edwards, one of Edit’s Strategic Consulting Director, specialising in Delivery, describes how his experience with Edit has helped develop the way we create valued partnerships with our clients and deliver amazing work.   You don’t always arrive at a good place without passing through a few bad ones – in this blog I will ruminate on a few of these experiences and…

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  • Edit Implements Microsoft Dynamics 365 Customer Insights for RICS

    Edit have been appointed by The Royal Institution of Chartered Surveyors (RICS) to implement Microsoft Dynamics 365 Customer Insights. The project forms part of an ongoing initiative by RICS to transform its member relationships via offering greater access to courses and remote learning opportunities, enhancing communications, and creating a more personalised relationship with its membership…

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  • Edit plot a course with Burgess Yachts

    Edit has been appointed by Burgess Yachts to support the implementation of a major marketing technology programme for the business, concentrated on enhancing the usage of customer data. With a heritage spanning close to 50 years, Burgess Yachts was founded in 1975 by Nigel Burgess, a renowned solo ocean racer, and is today ranked as…

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