• Unlocking the Power of Walmart DSP with Choozle

    Unlocking the Power of Walmart DSP with Choozle

    In the competitive world of digital advertising, success hinges on the right blend of data, technology, and access. At Choozle, we’re thrilled to introduce access to Walmart DSP, made possible through our partnership with The Trade Desk. This integration lets you tap into Walmart’s extensive customer insights and leverage cutting-edge advertising tools to drive exceptional…

    Know More

  • The Choozle Platform: Your Programmatic Advertising Powerhouse

    The Choozle Platform: Your Programmatic Advertising Powerhouse

    Welcome to Choozle. We’re dedicated to revolutionizing how modern marketers approach digital advertising. Our platform is the ultimate connector, bridging the gap between marketers and the most advanced advertising technology available in today’s dynamic programmatic landscape.  In this blog, you’ll learn more about how managing your digital media with the Choozle platform becomes a seamless…

    Know More

  • Driving Results with Paid Media: 6 Key Trends for 2024

    Driving Results with Paid Media: 6 Key Trends for 2024

    In today’s digital landscape, change isn’t just happening; it’s accelerating. According to Gartner’s 2023 CMO Spend and Strategy Survey, 25.6% of marketing budgets are now dedicated to paid media, underscoring its critical role in marketing strategies. The combination of new technology, changing consumer behavior, and updated regulations means the old ways of reaching customers aren’t…

    Know More

  • Navigating CTV Advertising: Taking Control in a Fragmented Landscape

    Navigating CTV Advertising: Taking Control in a Fragmented Landscape

    In today’s shifting TV landscape, advertisers are navigating a dynamic mix of opportunities and challenges, particularly when it comes to connected TV (CTV). With the rise of over 32,200 linear channels and 89 streaming video sources in the US alone, viewers have unprecedented access to a vast array of content.  This explosion of options has…

    Know More

  • The Rise of Streaming and Audio Advertising Post Cookies

    The Rise of Streaming and Audio Advertising Post Cookies

    In a world where cookies no longer reign supreme, savvy advertisers are charting new courses for success. In this blog, we explore the practical realities of this evolving landscape, spotlighting the growth of Connected TV (CTV) and audio platforms for reaching the right audience. From actionable insights to real-world strategies, discover how to seize the…

    Know More