Recent Posts

  • Concepts Video Productions: “Deadly Scorpion” for Drug Free NJ

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    Up until now, Creative Director Collette Liantonio thought the most challenging animal to film was the cat.  Cats don’t listen!  But then our company was challenged to brainstorm an original concept for the 2023 anti-opioid campaign for Partnership for Drug Free NJ. What is the most terrifying, venom filled creature that is the perfect metaphor for…

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  • The Convergence of Digital Marketing & TV

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    Video and digital marketing has exploded over the past few years. As brands attempt to reach various demographics, video advertising on all video platforms is key to sales. It’s critical for your company to create video assets that perform well on all social media platforms. In the digital world, peers’ recommendations are trusted more than celebrities;…

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  • The Right Production Company For Omnichannel Marketing

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    Omnichannel marketing is the ideal marketing approach.  This style of advertising enables you to address your target demographic on multiple platforms i.e., social media, long and short form, websites, radio, Amazon and more.  Omnichannel marketing gives your brand maximum exposure in various media outlets and therefore, has better brand recognition and the ability to achieve…

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  • You Wouldn’t Believe It Could Happen, But It Did…

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    What is a producer? A producer is a problem solver. What is an editor? An editor can “fix” the problem the producer couldn’t solve.  You wouldn’t believe it could happen, but it did…  We were filming a Dial A Santa series of commercials. After weeks of casting the “perfect” Santa, he showed up at the shoot…

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