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The Future of TV: Re-Shaped, Re-Defined, and Still Relevant
The “television experience” has morphed into the more broadly defined “viewing experience,” extending to mobile and connected devices, new streaming services, and multiple screens. Accelerating these trends are a changing business landscape, IP and cloud workflows, and AI and data-driven analytics that will re-shape content creation. But whichever way it’s defined, created, or consumed, quality…
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Registration Opens for the 2024 NAB Show
WASHINGTON, D.C.—The NAB has announced that registration is open for the 2024 NAB Show, scheduled for April 13-17 (Exhibits April 14-17), at the Las Vegas Convention Center. The organizers said that this show will cover a host of important trends in the industry, including artificial intelligence, streaming universes, virtual production, live events, the creator economy…
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Zoom acquires video production assets from Liminal
Video meeting platform Zoom announced today that it has acquired assets from Liminal, a video production technology startup built largely off of Zoom’s SKD.Two Co-Founders of Liminal, Andy Caluccio and Jonathan Kokotajlo, will also join Zoom as part of the transition.Liminal’s solutions include their ZoomOSC and ZoomISO apps, which help connect Zoom with event control…
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Good morning: Pricing is also messaging
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily.Good morning, Marketers, pricing is also messaging.I was interviewing an expert in dynamic pricing…