Marketing Automation Archives

Is there any incentive to crack down on programmatic ad fraud?

May 5, 2022

For nine months last year Gannett, publisher of USA TODAY and other news outlets, ran billions of ads in places…

Account-based Marketing (ABM) B2B Marketing Customer Relationship Management (CRM) Data Marketing Automation

Integrate announces Social and Cross-Channel Insights

May 3, 2022

Precision marketing provider Integrate has announces new capabilities for Precision Social and Cross-Channel Insights within its Demand Acceleration Platform. The…

Customer & Digital Experience Customer Journey Marketing Automation MarTech Conference

3 ways to deliver better marketing experiences

Apr 28, 2022

“As martech ambassadors, we have a choice,” said Nina Butler, director of event experience at Alyce, in her presentation at The…

Customer & Digital Experience Customer Data Platform (CDP) Marketing Automation

Sitecore confirms full integration of products from last year’s acquisitions

Apr 7, 2022

Steve Tzikakis, CEO, Sitecore.Following a headline-grabbing $1.2 billion funding round in January 2021, digital experience platform Sitecore went on an…

B2B Marketing Marketing Automation Marketing Management

Marketo’s March ‘22 Release, Let’s Chat

Mar 16, 2022

One of the biggest stories from Marketo’s latest release is their planned entry into the world of chat software. This…

Is there any incentive to crack down on programmatic ad fraud?

Integrate announces Social and Cross-Channel Insights

3 ways to deliver better marketing experiences

Sitecore confirms full integration of products from last year’s acquisitions

Marketo’s March ‘22 Release, Let’s Chat

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