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MISA LA Sees a 20% Increase in Media Revenue With MNTN Performance TV
MISA Los Angeles started their CTV journey by launching a prospecting campaign to drive new traffic to their site. Through MNTN’s Performance TV platform, they were able to upload their creatives and set up their campaign to optimize towards a ROAS goal. After seeing success with their prospecting campaigns, MISA started using first-party data to…
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Tuckernuck Celebrates a 304% YoY Increase in Q4 Conversion Rate With Performance TV
In collaboration with MNTN’s Customer Success team, Tuckernuck developed a comprehensive advertising strategy focused on driving results during the holiday season and beyond. They kicked things off by increasing their Q4 CTV budget by 32%. To ensure top performance, Tuckernuck kept existing evergreen Performance TV campaigns running throughout the first part of the quarter. This…
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SpotOn Fence Exceeds ROAS Goal by 319% With MNTN Performance TV
The challenge for SpotOn, who were promoting a premium-priced product, was ensuring that their audiences were not only in a position to engage, but potentially to purchase for multiple pets. Starting with Performance TV prospecting, MNTN’s Customer Success Team helped SpotOn develop an audience targeting strategy that ranged from broad target personas to advocacy audiences…
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The Travel Corporation Explores CTV with MNTN, Driving Significant Performance For Three Separate Brands
With one of their busiest seasons—summer—just around the corner, TTC dove head first into CTV, launching campaigns for Contiki and Trafalgar. TTC leaned on MNTN’s CTV expertise to produce the best performance possible. They worked closely with MNTN’s Customer Success Team, who helped them to identify new strategies that would best align with each brand’s…
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Painting with a Twist Creates a CTV Advertising Performance Masterpiece With MNTN
Painting with a Twist approached their inaugural CTV campaigns with a focused, full-funnel strategy. They first launched Performance TV prospecting to ensure their messaging reached new customers. This was layered with MNTN’s Oracle Data Cloud integration to target specialized consumer segments including: Women Shoppers, Event-goers, Wine Enthusiasts, Arts and Crafts, Painting and Drawing, Valentine’s Day…
