• NAB Asks Court to Toss Ownership Rules

    WASHINGTON, D.C.—The National Association of Broadcasters (NAB) has filed its initial brief in its challenge to the Federal Communications Commission’s (FCC) local radio and television ownership restrictions.The NAB is challenging a FCC Order from December of 2023 that retained most existing ownership rules and tightened some others as part of the ownership rules in the…

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  • Ad-Free Streaming ‘Stickier’ With Consumers, FAST Fills ‘Gaps,’ Study Finds

    Ad-Free Streaming ‘Stickier’ With Consumers, FAST Fills ‘Gaps,’ Study Finds

    In some not-so-good news for streaming TV-video media buyers, a new study shows that more expensive ad-free streamers are “stickier” with consumers than free or low-cost ad-supported platforms, according to Hub Entertainment Research.Eighty-five percent of respondents in the study say they “definitely/probably” will have ad-free services a year from …

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  • TV News Sees Sharp Viewing Gains After Trump Assassination Attempt

    TV News Sees Sharp Viewing Gains After Trump Assassination Attempt

    Weekly ratings for the major TV news networks airing news 24/7 spiked compared to the previous week, due to the assassination attempt on former President Trump.Fox News Channel nearly doubled its audience from the week before — up 90% to 3.9 million Nielsen-measured viewers for the week of July …

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  • Former VideoAmp Measurability Chief Chasin Adds Upwave To Advisor Roles

    Former VideoAmp Measurability Chief Chasin Adds Upwave To Advisor Roles

    Long-time media audience measurement expert Josh Chasin has added another to his growing list of brand-related analytics roles, joining Upwave as an advisor.Chasin, who abruptly left alternative advertising currency startup VideoAmp in January, is now an advisor to at least half a dozen such firms, also including the Advertising …

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  • Rhetoric And Vitriol Are Too Ingrained To Tone Them Down

    Rhetoric And Vitriol Are Too Ingrained To Tone Them Down

    Whatever you choose to call it — rhetoric or vitriol — recent calls to “tone down the rhetoric” will not suddenly have everybody actually doing that.“Can we all get along?” pleaded Rodney King in 1992.No, we can’t. Which is why few will heed the pleas by some in …

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