October 2019
The Top Three Infomercial Beginner Mistakes to Avoid
Making a profit through Direct Response advertising means paying close attention to the pennies and knowing which beginner mistakes to avoid. A friend of mine with whom I have done many deals came to me with a new product he had created. He was selling it for $19 over the Internet. He wanted me to help him
Is Direct Response Right for You?
The answer is a very definite “maybe.” Direct Response, like every other form of advertising has its time and place. I believe that Direct Response has the widest range of possibilities. After all, the purpose of any advertising is to build and enhance a brand name, with the goal of generating revenues as that brand awareness grows. Direct